Rich Ad Poor Ad Podcast.

Discover the winning ad campaigns and financial principles that Rich Advertisers are deploying today to turn advertising into profit.... and maybe we'll even roast their Poor Ads too.

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Episode
11
|
Season 1

How AdEspresso Spends $1k On Tests to Uncover What Will ROI Like Crazy

As Facebook Ads Specialist for Hootsuite and AdEspresso which is Facebook’s largest Marketing Partner, Paul Fairbrother personally manages close to $2M in client ad spend a year and has performance-audited campaigns from over 1,000 ad accounts. He also serves as AdEspresso’s Head of Education. Fully Facebook-Blueprint-Certified, Fairbrother also holds all 11 Digital Marketer certifications along with several Hootsuite Academy and Google Ads certifications. Prior to joining AdEspresso in 2016, he served as a social media manager for a global café chain.

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Episode
09
|
Season 1

How Ashton Shanks and the Hemon Agency Went from $0 to $15M a Month in 6 Months

Settle in for a conversation with paid-traffic savage, Ashton Shanks, CEO and Co-Founder of the Hemon Media Group, a fast-growing agency that’s on track to spend 15M a month in Q4 its first year in business. We’ll light up a super rich 1928 cigarette ad that doesn’t mention a single feature or benefit -- and why it doesn’t need to. Roast an “egg-ceptionally” bad Alibaba ad and pinpoint the 3 reasons it went south. Then see how to apply the counter-intuitive OPM financial principle of real-estate investing to online ad spend to supercharge growth for your agency’s clients.

LISTEN NOW

Here’s what people are saying!

Subscribe now and sharpen your advertising skills each week while building your swipe file of winning ads

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Episode
07
|
Season 1

How a Homemade Truff's Hot Sauce Ad Crushed a $15K Video

As a co-founder of Advisory Marketing, Blake Driver has worked with notable brands like Truff Hot Sauce, Black Wolf Skincare, Stryve, Buscemi, and many other direct-to-consumer brands between $0 - 25M. A 2013 graduate of Cal State University, Fullerton with a B.A. in Business Administration with an emphasis in Marketing, then went on to earn his MBA from Concordia University in Irvine. When Blake isn’t scaling ad campaigns, you will most likely find him cooking on his Treager, surfing at the beach, or cruising down PCH with a group of friends.

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Episode
08
|
Season 1

Why Convert ROI's Testing Ads at Scale has Them on Target to Spend $10M+ in Q4/20

David Schloss founded Convert ROI in 2013, just two years after he graduated from the University of Florida with a BS in Tourism and Hospitality Marketing and Management. The agency, which manages over $2.5M per month in paid advertising via social advertising channels, has a dedicated focus on building relationships with clients interested in an integrated advertising approach. Convert ROI enables businesses to succeed by taking complicated social ad plans and seamlessly turning them into easy-to-follow revenue producing campaigns.

LISTEN NOW
Episode
09
|
Season 1

How Ashton Shanks and the Hemon Agency Went from $0 to $15M a Month in 6 Months

Settle in for a conversation with paid-traffic savage, Ashton Shanks, CEO and Co-Founder of the Hemon Media Group, a fast-growing agency that’s on track to spend 15M a month in Q4 its first year in business. We’ll light up a super rich 1928 cigarette ad that doesn’t mention a single feature or benefit -- and why it doesn’t need to. Roast an “egg-ceptionally” bad Alibaba ad and pinpoint the 3 reasons it went south. Then see how to apply the counter-intuitive OPM financial principle of real-estate investing to online ad spend to supercharge growth for your agency’s clients.

LISTEN NOW
Episode
10
|
Season 1

How Adam Hadi and Current take the underbanked to the bank.

The VP of Marketing at Current, a leading U.S. challenger neobank built to meet the needs of people who have been overlooked by the traditional banking industry, Adam Hadi specializes in user acquisition and influencer marketing. Previously, he was the Head of Marketing at Draft (PlayDraft.com) and led User Acquisition at Topps Digital after spending several years as an Economist for the Bureau of Labor Statistics. He earned an M.A. in Applied Economics from Johns Hopkins University and a B.A. in Economics from Binghamton University.

LISTEN NOW
Episode
11
|
Season 1

How AdEspresso Spends $1k On Tests to Uncover What Will ROI Like Crazy

As Facebook Ads Specialist for Hootsuite and AdEspresso which is Facebook’s largest Marketing Partner, Paul Fairbrother personally manages close to $2M in client ad spend a year and has performance-audited campaigns from over 1,000 ad accounts. He also serves as AdEspresso’s Head of Education. Fully Facebook-Blueprint-Certified, Fairbrother also holds all 11 Digital Marketer certifications along with several Hootsuite Academy and Google Ads certifications. Prior to joining AdEspresso in 2016, he served as a social media manager for a global café chain.

LISTEN NOW

Here’s what people are saying!

Subscribe now and sharpen your advertising skills each week while building your swipe file of winning ads

About The Podcast

We're all busy. We get it. That's why we strip the data out of every episode so that you can see a quick snapshot of how each guest scaled their online advertising to the point of profitablity.

How do you stack up? Use our industry benchmark tool below to compare your advertising metrics against what others in your industry are accomplishing today.

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Here’s what people are saying!

Subscribe now and sharpen your advertising skills each week while building your swipe file of winning ads

Zach Johnson

Zach Johnson is Founder of FunnelDash, the Agency Growth and Finance Company, with their legendary Clients Like Clockwork solutions. Under Zach’s leadership, FunnelDash has grown to over 5,000+ agency customers managing over $1 Billion in ad spend across 41,000 ad accounts on. Zach’s private clients have included influencers such as Dr. Axe, Marie Forleo, Dan Kennedy, Dean Graziozi to name a few. Zach is also a noted keynote speaker and industry leader who’s now on a mission to partner with agencies to fund $1 Billion in ad spend over the next 5 years.

Dylan Carpenter

Dylan Carpenter will be diving into what he and his team are seeing in 200+ accounts on Google and Facebook when it comes to trends, new offerings, and new opportunities. With over $10 million in Facebook/Instagram ad spend, Dylan Carpenter had the pleasure to work with Fortune 500 companies, high investment start-ups, non-profits, and local businesses advertising everything from local services to physical and digital products. Having worked at Facebook as an Account Manager and now with 5+ years of additional Facebook Advertising under my belt, I’ve worked alongside 60+ agencies and over 500+ businesses. I work with a team of Facebook, Google, and LinkedIn experts to continue to help companies and small businesses leverage the power of digital marketing.

Marcus Murphy

Marcus Murphy is a sales expert who cares deeply about the flourishing and success of entrepreneurs. Marcus previously worked for Yelp in San Francisco, going from start-up to multi-billion dollar giant. He has also worked at Infusionsoft as the Global Partner Development Manager where he developed and broadened new international markets through strategic partnerships, and is a recognized instructor and speaker at Linkedin. Currently, the Head of Business Development & Partnerships at DigitalMarketer, Marcus has pioneered new and effective techniques that enhance the results of the traditional inside sales model.

Subscribe now and sharpen your advertising skills each week while building your swipe file of winning ads